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став

Knowledge and feelings – both positive and negative – towards a subject.

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отворен став
Sports; Tennis

hitting the ball with the body facing between parallel to the baseline and facing the opponent; a modern technique.

заземање став
Services financiers; Finance général

A London expression; means forming an opinion as to where market prices are headed and acting on it.

мислење, став, гледиште
Radiodiffusion et réception; Nouvelles

Ставот на некоја личност за одредена тема.

корпоративен идентитет
Publicité; Communications marketing

The programme of communication and change that a company undertakes in order to communicate its values.

натпревари
Publicité; Communications marketing

A sales promotion technique in which the consumer is offered prizes in return for solving some form of puzzle.

разбирање
Publicité; Communications marketing

Создавањето на разбирање за производот, услугата, предметот или лицето.

споредбено рекламирање
Publicité; Communications marketing

The contrasting of one manufacturer’s products or services with those of another, either by naming the competitor or inferring its identity.

комуникација
Publicité; Communications marketing

The process of dissemination of information to establish shared meaning between the sender and the receiver

провизија
Publicité; Communications marketing

МThe method of remunerating advertising agencies by means of a payment directly from the media – traditionally set at 15 per cent of the advertising expenditure.

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